Do Your Research: Understanding (and Respecting) a Digital Audience
Modern Digital Communications Certificate Program
Title
Date
Access
Prepare for Launch, Part I: Finding Your Digital Team and Building a Voice
May 31, 2023, 3–4:30 p.m. ET
Prepare for Launch, Part II: Developing a Channel and Content Strategy
June 7, 2023, 3–4:30 p.m. ET
Make Friends: Engaging Creators and Influencers and Why It Matters
June 14, 2023, 3–4:30 p.m. ET
Get Smarter: Optimizing Search and Social Content (SEO, SEM and More)
June 21, 2023, 3–4:30 p.m. ET
Track Your Progress: Setting KPIs and Understanding Monitoring vs. Measurement
June 28, 2023, 3–4:30 p.m. ET
To connect back to the Modern Digital Communications Certificate Program, please visit https://www.prsa.org
Note: To join a session, please click Join and then enter your Name and Email under the Guest Tab. Please adjust the volume on your device to listen to the program.
